Up to 90% of the meaning of all communication comes from information other than words.
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CEO, Outlaw Online®

• Developed Internet communication for law students and lawyers
  • Representative client: The ABA Section of Business Law, Women's Business Law Network.


Principal, Professional Presence®

• Consulting on all aspects of professional communication
  • Branding for professional organizations
 • Developed and copyrighted a multi-media presentation on the use of voice, gesture, posture, and environment to enhance professional communications
  • Program presented to organizations and law firms throughout the United States
 Representative clients

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Magazine Publishing

Editor in Chief, Business Law Today 1995-1997

• Member of the Editorial Board 1991-1997 (from its inception)
 • The premier magazine of the ABA Section of Business Law, circulation 50,000+
 • Supervised the complete redesign of the magazine in 1996

Member of Editorial Board, American Bar Association Journal 1999-2005

• The flagship magazing of the American Bar Association, circulation 400,000+
  • Proposed and participated in the complete redesign of the magazine, beginning in 1999

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Book Publishing

Editor, Attorney Liability in Bankruptcy (ABA Press 2006)

Author, How to Build a Law Firm Brand (ABA Press 2006)

Editor, The New Article 9 (ABA Press 1999; 2d ed. 2000)

• Conceived of and developed this book, a bestseller in the ABA

Editor, The Portable UCC (ABA Press 1992; 2d ed. 1996; 3d ed. 2001; 4th ed. 2005)

• Conceived of and developed this book, an ABA best-seller, currently in its 4th edition

Editor, The Drafter's Guide to Alternative Dispute Resolution (ABA Press 1991)

• Conceived of, wrote, and edited the first book published by the ABA Section of Business Law
  • Supervised the design, which is a two-color print using magenta and cyan

Author and Editor, Getting Graphic®: Using Graphics to Teach Commercial Law (AALS 1993) and

Author, Getting Graphic® 2: Using Visual Tools to Teach Law (Institute for Law School Teaching 1994)

  • Developed a formal taxonomy for using graphics to teach law and published two widely-read and referenced monographs on the topic

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Radio Production

Creator (with Tom Mardike)

• Thirty Second Theater
 • Wrote and co-produced award winning advertisement for public ration

Co-host and co-creator (with Jack Cashill)

• The Week in Dispute, a weekly talk show on politics KNHN AM (1992)

Frequent guest on talk radio shows 1985-2000

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Political Projects

Speech Writer and Director of Issues

• Goddard for Governor of Arizona (1990)

Registered Federal Lobbyist, 2001-2006


Strategic Communications Projects

Chair, Strategic Communications Committee, ABA Section of Business Law, 2000-2003

• Helped to develop and implement strategic communication plan for +50,000 member organization
 • Worked with committees to develop web sites, brochures, and other communication products

Member, Standing Committee on Strategic Communications, American Bar Association, 2001-2004

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